The COVID-19 pandemic changed the way we do business. E-commerce is at an all-time high across all industries – pharmacy included. Patients are beginning to expect the convenience of prescription delivery, with many preferring to leave their current pharmacy over leaving their house to get their next prescription filled.
According to a recent Harris Poll survey, more than a third (41%) of Americans have put off picking up prescriptions because they simply did not feel like making the trip to the pharmacy. This increases to 56% of 18-34 year olds and 59% of 35-44 year olds.
Pharmacies are facing the evolution of their industry. With the future of delivery here and now, any business looking to grow, or even maintain, their market share needs to provide their customers with a delightful delivery experience.
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