Our feature story:
Apple starts shipping devices from stores to speed up deliveries
Apple Inc. is starting to use its network of retail stores as distribution centers for shipping products to consumers. Now, items that are in stock can be shipped directly to consumers from a network of almost 300 retail stores spread across the U.S. and Canada and will apply to customers who live within 100 miles from a store, within certain markets.
"The practice reduces costs, potentially improving product margins, and is beneficial to the environment."
— Apple announcement to its retail staff
This updated delivery channel also arrives, conveniently, just in time for the launch of the iPhone 12, targeted to appear in stores on October 23, 2020.